Tuesday 28 October 2014

IV. 'The Gallery as a Gesture' & ID Magazine

I read 'The Gallery as a Gesture', Inside The White Cube, and found it considered some interesting points relative to my studio work.

It talks about how the gallery space, along with art, has changed dramatically from the 20's, and how context, content and form has completely brought forward a new dynamic.

It talks about a gallery gaining a consciousness, it is no longer just a place to view art, but a place that is art.

"To insert art into a gallery or case puts the art in quotation marks. By making art an artificially within the artificial, it suggests that gallery art is a trinket, a product of the boutique." - Page 90. This quote implies the gallery is a space that gives objects power. The gallery or 'case' makes the objects acceptable to be classed as art.

This can relate back to object and base as learnt in Art Practise 1B, where the base can enhance an object's power. The format in which the object is displayed, changes it's perception.

The gallery gives objects power. I am very interested in how objects achieve value and power, and it would appear that their presentation is everything.

I then came accross an article in ID magazine, titled 'everyone's an artist on instagram', by Tish Weinstock, Monday 27th October 2014.
source http://i-d.vice.com/en_gb/read/think-pieces/5457/everyones-an-artist-on-instagram

It talks about how Duchamp's 'Fountain' sprung total change in the way we view artworks from the 20th century, and then explores if instagram will be the next development for viewing art.

Is social media changing the way we view art? Yes. You could say it was the new art gallery.




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